May 2, 2007

Website makeover anyone?

Filed under: Web Design — HDW @ 12:46 pm

10 Signs You Need a Website Makeover!

8. Your Sales Staff Shudder, Your Tech Staff Dream Bad Dreams.

The other nine reasons are just as good. This one really drew my attention though. I recently saw a case that ran along these lines. The salespeople for an organization had stopped giving out the URL of their own site. They’d even removed it from their e-mail signatures. Their site was so bad that they tried very hard to make sure that their clients didn’t see it. They were in dire need of a makeover. Fortunately they got one, but it made me think. Who makes the decisions about your website design and function? The management, or the people who use it? In my opinion, more emphasis needs to be placed on the views of the everyday user, and less on the management. Liking your own site is nice, but if your salespeople are embarrassed to give out the URL, what good is it doing you?

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