A List Apart: A List Apart has a great post today called Educate Your Stakeholders!

blockquote>As much as it hurts to admit it, most of the important decisions of website development are not made by design professionals. They’re made by the business owners and middle managers who hire us. After all, it is they who hold the purse strings, so it’s only fair that they set the online priorities.

Education is one of the most important aspects of the design profession. We need to both improve our own level of skill and knowledge, as well as pass this information on to our clients. When I was starting in this profession, more than a decade ago, it never occurred to me how important educating the client was going to be. It is one of the most important aspects of the job, and probably one of the most often overlooked aspects as well.